CoSTume
Video capture and editing for a European project on the education and qualification of technicians.
Loads from youtube.com A European project has a lot to say and little time
Funded projects pile up goals, partners and outcomes. Telling everything is the fastest way to make nothing stick.
We chose what the audience needs to grasp, and left the rest for the documents. The edit serves the message, not the report.
The production decisions
Why always subtitle
Much institutional video is watched without sound, on phones and in feeds. Without subtitles, the message doesn't get through. And in a European project, subtitles are also the gateway to other languages.
How to film a technical project without making it dry
By filming people doing, not objects sitting still. The gesture explains better than the description, and gives the piece a rhythm that voiceover alone wouldn't have.